Pestel apple. MBA PESTEL : Apple Watch (A): The Launch PESTEL / PEST Analysis 2022-10-23
Pestel apple Rating:
PESTEL analysis is a framework used to analyze the macro-environmental factors that can impact an organization. These factors are political, economic, social, technological, environmental, and legal. In this essay, we will apply the PESTEL framework to Apple, a multinational technology company that designs, develops, and sells consumer electronics, computer software, and online services.
Apple operates in many countries around the world, so it is exposed to a wide range of political environments. The company has to adhere to local laws and regulations, as well as navigate complex international trade agreements. Apple also faces political risks related to intellectual property protection, as it relies on patents, trademarks, and copyrights to safeguard its products and technologies.
Apple's performance is influenced by global economic conditions, such as interest rates, inflation, and currency exchange rates. The company also faces competition from other technology firms, and changes in consumer spending patterns can affect its sales. Apple has a strong financial position, with a large cash reserve and a diversified revenue stream, which helps it to weather economic downturns.
Apple's products and services are used by people from a wide range of demographic groups, so the company has to consider social trends and cultural differences when developing and marketing its offerings. Apple also has to manage its reputation and relationships with stakeholders, such as customers, employees, and investors.
Technology is at the heart of Apple's business, and the company is known for its innovative products and services. Apple must stay ahead of the curve in terms of technology trends and developments, and invest in research and development to maintain its competitive advantage. The company also has to consider the impact of technological disruptions, such as the rise of artificial intelligence and the internet of things.
Apple is a large global corporation with a significant environmental footprint, so it must manage its impact on the planet. The company has implemented various initiatives to reduce its greenhouse gas emissions and improve its environmental performance, such as transitioning to renewable energy and using more recycled materials in its products.
Apple must comply with a wide range of laws and regulations, both at the national and international level. These include laws related to consumer protection, data privacy, and labor practices. The company also faces legal risks, such as lawsuits related to intellectual property infringement and competition law violations.
In conclusion, the PESTEL analysis highlights the various macro-environmental factors that can impact Apple's business. The company must navigate a complex and constantly evolving political, economic, social, technological, environmental, and legal environment. By staying attuned to these factors and proactively managing its risks and opportunities, Apple can continue to be a successful and innovative company.
Apple PESTEL Analysis
Apple's loyal customers are eagerly waiting for new iMac line and iDVD products. Apple Watch should assess what are preferred choice of mobile payments in local economy and chose the business model based on it. Social Factors: The socio-cultural factor helps in understanding consumer inclinations. In the last year, the company had to restore imports of some of its parts that are used in iPhone. And to summarise the results of the strategic analysis, we often use the famous What are Pestel factors? Apple product line consist iPhone, Mac, Apple watch, iPad, Music and TV and different accessories. They should include the results of these studies in the business plan of their projects. This factor provides the business owners with a clear concept of the purchasing ability of the customers.
It focuses on creating and promoting cutting-edge software, tablets, smartphones, and desktops. It is has created a benchmark and revolutionized the world of personal computing since its formation. Apple Watch should have capabilities to navigate under this hyper sensitive environment. At the onset of the health crisis, these companies saw their sales and profits decline due to the confinement of populations, mass layoffs of employees, and rapidly increasing unemployment. Checkout its newly built disk shaped headquarter below: Source: Wikimedia Commons This headquarter opened for employees in 2017. Intellectual property laws and patent related regulations can also be a challenge for the major tech players. Apple has taken an appreciating concept by using renewable energy in all the manufacturing plants and location points of the company.
It is because of these competitors who are providing technologically advanced products at low prices. It was a competitor for already established companies like Legal Factors Affecting Apple Inc Apple Inc. The electronic waste is been generated by iPhone and other products forming a company strategy under the Apple brand. The Pestel model is a multipurpose tool. Some of the economic factors that Apple Watch should evaluate both in the present market and one in which it wants to enter are — inflation rate, GDP growth rate, disposable income level etc.
Detailed environmental analysis is imperative before deciding to enter a new market or start a new product line. Close collaboration with such groups may enhance the Apple. Discussing the political area, to reduce the operating cost, it has outsourced to various countries. These days the Apps market is growing that is another opportunity and challenger for Apple. Apple is also planning to expand its business by opening automobile manufacturing units. Though it is having a firm strategy for anti-trust law and health and safety laws, but copyrights, patent and international property laws are still a threat for the company.
Being the number one company in the world is not easy, but staying on top for a long time is even more difficult. Market research departments are required to conduct market research on a regular schedule to discover and adapt to new market trends. Such litigations are very common for the technology savvy companies. As population is ageing it will require less tech intensive products. Even though it started as a traditional computer company, Apple now designs and manufactures a wide variety of electronic devices, including smartphones, tablets, music players and television sets.
MBA PESTEL : Apple Watch (A): The Launch PESTEL / PEST Analysis
Cybercrimes A strong security system is one of the major characteristics of Apple. It is important for Apple. Though Apple is a leading company in the industry, this analysis depicts the advancements and progress that needs focus to maintain its leadership and credibility, and also to formulate strategies accordingly. However, with Trump government in America, things might change drastically. Threats Ever developing surroundings of electronic communication The world of electronic communication and its devices is consistently innovating in a complex structure. Look at the chart below.
Apple Inc. PESTEL / PEST & Environment Analysis[Strategy]
There are two boys in this ad standing with a white backdrop, not discussing about its features in length, even not about price, no professional background voice over sort to give emotional pinch, not even telling about how to purchase MAC; just one focal point and that is MAC is better than PC in every sense. In market research, marketers often conduct documentary research before moving on to in-depth market research quantitative and qualitative research. In the Apple case study, it is important to understand the amount of negative impact of any political disturbance or revolution on the company in its operating countries. It stands for Political, Economic, Social, Technological, Environmental, and Legal factors that influence a business. Such changes can also influence the consumers' spending patterns, causing the organization to revise its product and marketing strategies. The increased inflation rate in the US The company reserved a huge amount of cash, which affected it during the increased inflation rates in the US. Which will lead to lesser consumption of Apple Products.
Whereas, operating in rigid labor markets may cause labor wage and other issues raised by powerful labor unions. Given its current industry position, the company can exploit these opportunities to expand its reach in the global information technology goods and services market. Because most emerging countries neglect intellectual property and industrial property laws, many users consider the counterfeit device a poor-quality product manufactured by Apple. To determine these aspects from this Apple case study, data has been collected from a varied source like published paper, journals and many case studies, which were conducted by the company. But the business was later expropriated by the Left Wing government. The company has strategic measures to adjust its operations and technological products to respond to these ecological trends. The growing menace of cyber crimes In this virtual era, Apple is not being up to the mark when it comes to the cybercrime as it is quite vulnerable and less protected for customers.